©Members' breakfast |Laurent Javoy - Hello Lille

The Attractiveness Agency ###Lille

We love talking about Lille and its metropolis… Why not tell us a bit about ourselves? ###Lille tells you all about its organisation, its mission… and its desire to share with you!

Find out more about the team and our bodies

Hello Lille Ambassador Evening — ©Photo De Famille Soiree Des Ambassadeurs|Laurent Javoy - Hello Lille

###Lille Who are we?

The Hello Lille Attractiveness Agency, created in 2019 by the European Metropolis of Lille, the Hauts-de-France Region Chamber of Commerce and Industry and Entreprises et Cité, plays a key role in the influence and development of France’s 4th largest metropolis, both in France and internationally.
A veritable tool for promotion, influence and economic development, Hello Lille :
brings together players from the worlds of business, events, universities, sport and tourism to raise the profile of the city
creates dynamics and stimulates initiatives
and promotes the Hello Lille brand and a network of Ambassadors.

Our missions

Attractiveness and influence of the metropolis

Deployment of the Hello Lille brand
Raising brand awareness in France and internationally by leveraging major cultural, economic and sporting events (campaigns, press, influencers, etc.)
Federating networks and organising events (ambassadors’ evening, international students’ evening, Lille Street Food Festival, etc.)