The hypercentre of Lille, a new stage for the Meilleurtaux Group

Since 1999, the Meilleurtaux group has been helping individuals to achieve their financial goals. Historically specialised in mortgages, the company has diversified over time and now offers all types of financial products, from insurance to investments.

In total, Meilleurtaux represents an ecosystem of more than 360 branches, 1,300 financial advisers, local partners located as close as possible to customers and no fewer than 35,000 projects financed by 2021.

Until the beginning of 2022, the group’s employees were split between two sites, in Paris and Le Havre. The capital brought together the support functions (marketing, IT, legal, HR and sales) and Le Havre a platform dedicated to mortgages and loan insurance.

The Meilleurtaux group now has a third entity in the heart of Lille.

As in Le Havre, the aim of setting up in Lille was to open a new call centre. The choice of the city was above all a choice of heart for the group’s CEO, Guillaume Autier, who is originally from the north of France. And there’s more:

• The city’s strategic location, just 1 hour from Paris by TGV train
• An attractive employment area, ideal for meeting the company’s recruitment needs
• The presence of major head offices
• The presence of several Group subsidiaries in Lille

Meilleurtaux Assurances is one of the Group’s subsidiaries already present in France, with 34 employees working every day on Place Rihour. So it was a logical step for the Group’s new platform to join its Insurance unit on its premises! For Malvina Boone, HR Business Partner at Meilleurtaux Assurances, the move to Lille greatly facilitates exchanges:

For its Lille site, Meilleurtaux plans to recruit financial advisers and a training coach in the first half of 2023. When they arrive, each new recruit will receive a month’s training on the products on offer and the commercial and legal aspects of their job.

By the end of 2023, around fifty employees will be working at the Lille site.